OTRD: OKLAHOMA TOURISM INCREASES MARKET SHARE, GENERATES $7.1 BILLION IN SPENDING IN 2020

 

FOR IMMEDIATE RELEASE

Media Contact: Mariah.Carter@ltgov.ok.gov

 

New research from Oklahoma Tourism & Recreation Department shows state brought in estimated 17 million visitors in 2020, increasing its share of the domestic travel market to 1.9%.

OKLAHOMA CITY, OK – In a year in which the COVID-19 pandemic caused upheaval throughout the travel sector, the Oklahoma travel and tourism industry increased its market share of domestic travel and generated $7.1 billion in direct spending by visitors, according to new research by the Oklahoma Tourism & Recreation Department.

Oklahoma brought in an estimated 17 million visitors in 2020, a 17% drop from the previous year, but the number was substantially less than the 34% drop in domestic travel that the United States endured. The state's share of the domestic travel market

OTRD: OKLAHOMA TOURISM INCREASES MARKET SHARE, GENERATES $7.1 BILLION IN SPENDING IN 2020 from Newsroom