Wednesday, March 17, 2021

@d_parker84 @PluggedLiePod @craig_colton @RDGC_OK https://t.co/C4VlVg42QP

@d_parker84 @PluggedLiePod @craig_colton @RDGC_OK https://t.co/C4VlVg42QP


March 17, 2021 at 08:57AM

Tuesday, March 16, 2021

Best of luck to everyone competing at the @OKYouthExpo this week. OYE’s impact on Oklahoma is truly one of a kind, working to provide thousands of dollars in educational scholarships and makes a huge economic impact for our state. #ImagineThat https://t.co/kgElkzHzt0

Best of luck to everyone competing at the @OKYouthExpo this week. OYE’s impact on Oklahoma is truly one of a kind, working to provide thousands of dollars in educational scholarships and makes a huge economic impact for our state. #ImagineThat https://t.co/kgElkzHzt0


March 16, 2021 at 06:58PM

@ChaseKerby I’ll continue to talk about the most diverse state in the country and the people who call it home. The fact that you can make a difference here. Do we have issues that need to be confronted? Yes and yes. But I believe we should talk about the good while confronting the bad.

@ChaseKerby I’ll continue to talk about the most diverse state in the country and the people who call it home. The fact that you can make a difference here. Do we have issues that need to be confronted? Yes and yes. But I believe we should talk about the good while confronting the bad.


March 16, 2021 at 10:33AM

Thank you, @IMMYdiagnostics. https://t.co/IptOMwsETI

Thank you, @IMMYdiagnostics. https://t.co/IptOMwsETI


March 16, 2021 at 07:44AM

Monday, March 15, 2021

REFLECTING ON A YEAR WITH THE STATE BRAND

It has been just over a year since we launched the new state brand. That launch spawned a media cycle of both praise and criticism, and for me, a few sleepless nights. I worried that the hard work of dozens of marketing professionals serving their state was going to go unnoticed. I worried that the big, bold — and overnight — changes would overshadow the exciting new direction Oklahoma was taking. 

Little did I know that these worries were going to quickly subside, and be replaced with new, bigger worries — worries the size of a global pandemic. In March, travel came to a screeching halt. Initiatives to implement the brand seemed so trivial in the face of COVID-19, so they stopped. 

Like many Oklahomans over the last year, I searched for toilet paper, navigated virtual learning with my kids while simultaneously working from home, and attempted to adjust to the “new normal.” In the grand scheme of

REFLECTING ON A YEAR WITH THE STATE BRAND from Newsroom

FINDING YOUR KICKS ON ROUTE 66; NEW SIGNS WILL POINT THE WAY TO MOTHER ROAD IN OKLAHOMA

OKLAHOMA CITY - Mid-March marks 75 years since Nat King Cole recorded what would become the definitive song for people to “(Get Your Kicks On) Route 66.” These days, travelers and Route 66 enthusiasts who “plan to motor west” will have an easier way to spot the Mother Road in Oklahoma. Revised historical route markers are going up over the next few months along key areas as one of the first visual cues that the state is getting ready for the upcoming Route 66 centennial celebrations in 2026.

The new design is the result of input from Lt. Gov. Matt Pinnell, who is also the state’s Secretary of Tourism & Branding, the Oklahoma Route 66 Centennial Commission, the Oklahoma Historical Society, the Oklahoma Route 66 Association, the Route 66 Alliance and the Oklahoma Department of Transportation.

“Travelling on Route 66 and seeing the incredible history of this highway in person is a destination trip for people

FINDING YOUR KICKS ON ROUTE 66; NEW SIGNS WILL POINT THE WAY TO MOTHER ROAD IN OKLAHOMA from Newsroom

It was a pleasure being on “Inside the Issues” with Jim Dunlap and Pat Hall to discuss economic development opportunities in Oklahoma. If we play to our strengths as a state, anything is possible. Check it out here: https://t.co/4aAfNrwjgQ

It was a pleasure being on “Inside the Issues” with Jim Dunlap and Pat Hall to discuss economic development opportunities in Oklahoma. If we play to our strengths as a state, anything is possible. Check it out here: https://t.co/4aAfNrwjgQ


March 15, 2021 at 01:59PM